TechNews

As the most powerful tool for promoting tech companies, TechNews needed to intrigue and compel, while maintaining professional credibility with their Silicon Valley business audience. Emphasizing the “T” and “N” in the brand name, the logo is a bold expression of the essence behind TechNews. The negative space in the logo represents the “hidden media” TechNews helps reveal, while the chat symbol reinforces the brand as a facilitator of communication and social content.